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	<title>Comments on: Brands, Halos, and Life</title>
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	<description>...writing about work, life, and what-not</description>
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		<title>By: Krispy</title>
		<link>http://rreynoso.com/blog/design/brands-halos-and-life/comment-page-1/#comment-33197</link>
		<dc:creator>Krispy</dc:creator>
		<pubDate>Thu, 24 Dec 2009 12:16:47 +0000</pubDate>
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		<description>I never noticed that about Amazon reviews, but you&#039;re absolutely right.  I&#039;ve maintained that reviews don&#039;t really tell us as much about the thing being reviewed as they do about the reviewer himself/herself.  But brand loyalty reviews don&#039;t even tell us that.  

Merry Christmas, by the way, to you and the wife and the little &#039;uns.</description>
		<content:encoded><![CDATA[<p>I never noticed that about Amazon reviews, but you&#8217;re absolutely right.  I&#8217;ve maintained that reviews don&#8217;t really tell us as much about the thing being reviewed as they do about the reviewer himself/herself.  But brand loyalty reviews don&#8217;t even tell us that.  </p>
<p>Merry Christmas, by the way, to you and the wife and the little &#8216;uns.</p>
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