I hate thinking about a redesign.<\/p>\n
Don\u00e2\u20ac\u2122t get me wrong, I don\u00e2\u20ac\u2122t mind redesigning things. There\u00e2\u20ac\u2122s no problem going into a client\u00e2\u20ac\u2122s situation and pointing out where they\u00e2\u20ac\u2122re falling short or what needs to be addressed to underscore their brand. Similarly, I don\u00e2\u20ac\u2122t have a problem getting a design from a buddy asking for advice and pointing out where they need to go back and rethink things. But that becomes a real struggle when the client is myself.<\/p>\n
<\/p>\n
I figured I\u00e2\u20ac\u2122d let the one or two readers into my process of design and redesign with this post: The Questions.<\/p>\n
I mean, how would I describe myself? What does my \u00e2\u20ac\u0153brand\u00e2\u20ac\u009d consist of? I\u00e2\u20ac\u2122m a designer, art director, illustrator, fly-by-night writer and photographer. I\u00e2\u20ac\u2122ve orchestrated photoshoots, have worried about costumes, lighting, and have even made a point of mocking up packages for presentation. I\u00e2\u20ac\u2122ve often used the term \u00e2\u20ac\u0153multifaceted designer\u00e2\u20ac\u009d to describe myself (pretentious, I know) but it\u00e2\u20ac\u2122s a mouthful and clunky. I won\u00e2\u20ac\u2122t drop the name since I think it\u00e2\u20ac\u2122s accurate, but I can\u00e2\u20ac\u2122t really use it on the fore\u00e2\u20ac\u201dwhich my most recent design reflects\u00e2\u20ac\u201dso how can I encapsulate the idea into my name? Should I? Would it be confusing?<\/p>\n
This is usually my first step when dealing with clients but there I have the benefit of seeing what their business purpose is.\u00c2\u00a0 Me, I\u00e2\u20ac\u2122m not so much promoting a business purpose but rather an individual (myself) who one can trust to do solid work. It\u00e2\u20ac\u2122s a catchall for freelance, work, preaching\u00e2\u20ac\u201dan electronic business card slash resume slash portfolio that goes on before me making assurances of what one can expect from me.<\/p>\n
But that being the case, everything has to properly represent me.<\/p>\n
The first is a sample of several years ago. The next is a sample of the current version of the site.<\/p>\n
ngg_shortcode_0_placeholderlive link <\/a><\/p>\n